We will see here the types of APIs available to vehicle brands, how they function and how they can be of great use to you.
Today, in our digital era, an API is a link between two software systems that allows them to exchange data and functions. The new operating system is materialized through the successor and the changes it brings through a series of APIs that come with it.
There are actually two types of APIs. The first is called a server-side API. This type of API requires a server to function, which you will have to have available in advance or rent for a short time.
The second type is called the client-side API. This type does not require a server to work and can be used anywhere, on any device, including mobile phones and tablets.
In the automotive field there are various APIs available that allow you to facilitate different activities such as design, tracking logistics, managing fleets, detecting errors and accidents, etc.
However, if we focus on brand APIs, we can recognize two types: marketing APIs and vehicle specifications APIs.
Marketing Automotive APIs:
These are dedicated to automotive businesses and they allow you to develop targeted marketing campaigns based on customer data you provide. They create profiles based on previous purchases, browsing patterns or other variables to deliver customized offers and ads. They are useful for the design process in general for market research purposes as well as for targeting ad campaigns for specific demographics and automaker categories.
Vehicle Specifications APIs:
These APIs provide brand data from several vehicles at once. They have coverage from most of the world’s automotive manufacturers as well as motorbike manufacturers and work with most of the most popular programming languages. They allow you to retrieve information about vehicles based on their name or VIN code.
In 2022, these tools will be a key element for the digitalization process of any company in any sector because more than ever we need automation to optimize our work. An example of vehicle specifications API is VIN Decoder API which will allow you access all the information related to a vehicle from its specifications such as doors type, engine type, etc.
You only need to provide the VIN code or even the license plate number, and you will get all this information in just seconds. This way you will be able to enrich your databases with all this information so that when your clients arrive at your store they know everything about their future purchase before even seeing
The most complete API to retrieve car specifications from brand and model. Ideal to enrich your databases.
To make use of it, you must first:
1- Go to Automotive Car Specs API and simply click on the button “Subscribe for free” to start using the API.
2- After signing up in Zyla API Hub, you’ll be given your personal API key. Using this one-of-a-kind combination of numbers and letters, you’ll be able to use, connect, and manage APIs!
3- Employ the different API endpoints depending on what you are looking for.
4- Once you meet your needed endpoint, make the API call by pressing the button “run” and see the results on your screen.